Today I’d like to recommend a book for those of you who read German called “Online-Marketing für freiberufliche Übersetzer” by Britta Fischenich which she recently published based on her MA dissertation. Her book gives a clear overview of the online marketing possibilities for freelancer translators, discusses the results of a survey of freelance translators she carried out to determine the status quo and suggests ways freelance translators can easily improve their online presence and visibility. Since most freelance translators have a very limited marketing budget and online marketing can be free and also extremely effective, in my view this book is a definite must-read for all freelance translators who are serious about building and growing their businesses.
For a summary in German and more Information about purchasing her book take a look at her website: http://www.sprachissimo.de/index.php/buch-online-marketing-uebersetzer
